New Dissolvable Tobacco Product Display

None — New Dissolvable Tobacco Product Display

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The second release of the dissolvable strips and orbs feature different packaging and only a mint flavor. The previous version offered "mellow" and "fresh" flavor varieties.

The products first launched in 2008 in Columbus, Ohio, Portland, Ore., and Indianapolis. The Camel Dissolvables Sticks can be placed in the mouth like a toothpick or broken into a piece that is placed between the upper lip and gum, where it dissolves after 10 minutes. RJR recommends the same usage for Orbs, which is a pellet that lasts about 15 minutes, and Strips, which dissolve after about 3 minutes.