CHARLOTTE, N.C. — Some large retailers are reporting their greatest Black Friday sales ever and small businesses in Charlotte hoped for the same success Saturday.
The owners of Savory Spice Shop in South End told Eyewitness News the holiday season is when they draw in a third of their sales.
"We really depend on November and December to carry us through the portion of the year to come," said Amy Maccabe.
She said one challenge to meeting that goal is a lack of money for advertising. Other small business owners said it’s hard to compete with big box store pricing.
"A lot of the larger places are able to offer things at a lower price. The small business owners, their prices are higher, but there is so much more that goes behind their prices," said Kim Miner, marketing/event manager Roots food truck. The business is owned by Craig Barbour.
Small businesses jumped into the big retail fight for shoppers with Small Business Saturday. They offered special promotions and events designed to draw shoppers.
Charlotte City Council member Lawana Mayfield said support of local businesses contributes to local jobs, charities and schools.
"It's been proven through statistics that $100 you spend locally, $60 to $87 stays in the local community,” Mayfield said.
Store owners in South End called Small Business Saturday a success. They hoped to keep up the momentum through the holiday season.
WSOC
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